The Perrier can is no more!
After more than 30 years of continued success, the Perrier can as we've known it for over 30 years is drawing to a close. From now on, the can is exclusively "slim" and available in supermarkets and takeaways. New look, new design: the Perrier can becomes slim. This means it's thinner and taller, so it stands out from the rest on the shelf. This premium design, by Dragon Rouge, is easy to hold and accentuates the brand's long-standing differentiation. Since 1983, the can has made Perrier nomadic. It was the first sparkling mineral water to use the can.The can in our livesThe aluminum can was born in 1935 in the United States and arrived in France in 1954. Easy-opening cans became widespread in the mid-sixties. 91% of French people consume them, including 26% every day and everywhere...50% at home or with friends and family, 46% in public places, 56% on picnics and 27% on public transport.Source : Amelle Nebia , E-Marketing.fr